Bao'an highlights digital creation, intangible culture

Bao'an District's exhibition area at the Shenzhen World Exhibition & Convention Center in Bao'an District during the 19th China (Shenzhen) International Cultural Industries Fair (ICIF) will highlight digital creation and intangible culture, according to a news conference held by the district government Monday.

A total of 21 units from the district, including 25 enterprises and six intangible cultural display organizations, will present 170 creative cultural products. 

A computer-generated image of Bao'an District's exhibition area at Shenzhen World Exhibition and Convention Center at the 19th ICIF. File photos

The exhibition area, covering 615 square meters, will center around three main themes, namely digital manufacturing, digital creation and digital expansion.

Visitors to the exhibition area will be able to immerse themselves in a multidimensional layout divided into three major sections. The digital expansion section will demonstrate the application of digital technologies in traditional culture, intangible cultural heritages and tourism. The six intangible cultural heritages showcased will include culinary skills such as making rectangular sweetened rice wafers and Cantonese crisp cakes. 

Bay Opera of Shenzhen, one of the 19th ICIF subvenues in Bao'an District. 

The exhibition aims to promote the commercialization of intangible cultural heritages and integrated development of culture, tourism and commerce. 

Over 10 creative digital enterprises will participate in the fair. The district is building its creative digital industry cluster in line with the city's efforts to build the 20+8 industrial clusters.

In addition to the activities at the main venue, a series of events will be held at 11 subvenues across the district, including the F518 Creation Park, Xinqiao Movie Industrial Base, Shenzhen Book City Bao’an Store, and Bay Opera of Shenzhen.