Cross-border e-commerce trade fair opens

The sixth Global Cross-border E-commerce Festival and the eighth Shenzhen International Cross-border E-commerce Trade Fair opened at Shenzhen Convention and Exhibition Center in Futian District yesterday. The three-day fair is themed "Cross-border Culture, Brands Going Overseas, and Empowering Nation with Intelligence," and focuses on the applications of the Belt and Road Initiative, Internet+, Regional Comprehensive Economic Partnership (RCEP), AI, ChatGPT, and other areas in the field of cross-border e-commerce. Over 2,000 e-commerce companies are expected to take part in over 20 sub-events across five major categories - exhibitions, competitions, forums, business, and activities.

Visitors are attracted by an electric vertical takeoff and landing autopilot aircraft on display at the booth of Shenzhen-based CFUAS during the sixth Global Cross-border E-commerce Festival and the eighth Shenzhen International Cross-border E-commerce Trade Fair. Photos by Sun Yuchen

A modle shows a product of Newegg.

A host introduces Newegg products in a livestreaming show. Livestreaming has been playing a significant role in the cross-border e-commerce industry.

Fairgoers watch a screen at Polar Media’s booth at the fair. Polar Media specializes in video shooting for cross-border e-commerce businesses.

Fairgoers and exhibitors from various logistics and transport companies discuss at the fair.

A child is drawn to a bike mounted on the roof of a car at the Fovno booth at the fair. Fovno specializes in bike accessories, including bike racks for cars.

Fairgoers scan QR codes to join WeChat groups organized by exhibitors at the fair. The numerous QR codes on the wall serve as gateways for exhibitors to connect with fairgoers and forge business relationships.

Fairgoers stand outside a crowded forum to listen to talks at the fair. From forums to lectures, the fair empowers industry professionals to stay abreast of new trends and establish connections with like-minded people and companies.