IFA 2025 announces dates and focuses on China partnership

The Internationale Funkausstellung Berlin (IFA), the world's leading trade fair for consumer electronics and home appliances, announced its 2025 dates at a media briefing Friday. The event will be held Sept. 7-9 at its traditional venue, the Berlin Exhibition Grounds.

Leif Lindner, CEO of IFA Berlin Management GmbH, introduces the trade fair at the media briefing. File Photos

IFA also opened applications for exhibitors. This year, the 100th anniversary of the event, saw successful collaborations with Chinese partners and exhibitors like Hisense, Honor and TCL.

Leif Lindner, CEO of IFA Berlin Management GmbH, highlighted the importance of the Chinese market for global innovation and its significance to IFA. "The close cooperation with companies from China, a key economic power, aims to further establish them in the European market," Lindner said.

Leif Lindner emphasizes the opportunities for global business relationships, connections and strategic partnerships at IFA at the media briefing.

He emphasized the opportunities for global business relationships, connections and strategic partnerships at IFA. "Here in Shenzhen, we can strengthen our partnership with China, a crucial international market," Lindner said. "We can engage in direct exchange, gain new ideas and continue our innovation journey together for IFA 2025."

Lindner stressed IFA's role for Asian markets: "IFA offers Asian companies a unique opportunity to be at the heart of the European consumer electronics and home appliance market. Together, we can unlock creative and forward-looking potential in AI and sustainability."

Looking ahead, Lindner said IFA 2025 expects increased participation from new industries and a strong presence from established and new Chinese exhibitors.