Renowned IPs add to Longhua's cultural and tourism industry

Two renowned cultural IPs — “Harry Potter: A Forbidden Forest Experience” and the China Oriental Performing Arts Group — signed cooperation agreements with Longhua District during the 21st China (Shenzhen) International Cultural Industries Fair (ICIF), held from May 22 to 26.

Following successful runs in the U.K., the U.S., Belgium, Australia, Singapore, and other countries, the immersive night walk experience “Harry Potter: A Forbidden Forest Experience” will launch its inaugural China tour this year in Longhua District, Shenzhen. Presented by Warner Bros. Studios and Fever, the program features an illuminated woodland trail filled with magical creatures and wizarding wonders from the “Harry Potter” and “Fantastic Beasts” films. To date, it has attracted over 2 million visitors worldwide.

The Longhua District Government is joining forces with the China Oriental Performing Arts Group to explore innovative cultural development within the context of a culturally diverse megacity. Their collaboration aims to promote the integration of technology with local cultural and tourism industries.

The original cast of “Poetic Dance: The Journey of a Legendary Landscape Painting” performs an excerpt from the production on the Guanlan River for the annual dragon boat race in the district May 27. File photo

On May 27, the original cast of “Poetic Dance: The Journey of a Legendary Landscape Painting” — a widely acclaimed poetic dance drama produced by the group — performed an excerpt from the production on the waters of the Guanlan River, adding a cultural highlight to the district’s annual dragon boat race.