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Expanding fitness horizons: Beyond the studio
Writer: Nemanja Bozovic | Editor: Lin Qiuying | From: Original | Updated: 2025-06-18
Alongside the studio, I own an international fitness supplement brand, which I operate solely within China.
I’ve secured contracts with agents across more than ten countries to distribute our products. Managing the brand’s day-to-day marketing, I prioritize building strong relationships over simply expanding geographically.
My previous experience in trade has been invaluable in fostering successful international collaborations for the brand.
Additionally, I trade sports clothing, allowing me to navigate and capitalize on China’s rapidly growing and evolving fitness market.
This broad engagement across sectors reflects my commitment to health, fitness, and entrepreneurship.