Shenzhen-based SIHOO finds global success with ergonomic chairs

SIHOO, the Shenzhen-based company creating healthier work-living environments with ergonomics, won one of the 45 leading Shenzhen innovative brands in China Brand Festival held in Shenzhen Convention and Exhibition Center on Aug. 8. The company's chairman Luo Huiping was honored as a distinguished entrepreneur by the “Top 45 Shenzhen Brands in the Shenzhen Special Economic Zone’s 45 Years of Development ” white paper.

SIHOO chairman Luo Huiping works in his smart office equipped with SIHOO’s ergonomic products. Photos by Lin Songtao

After seven years' overseas exploring from 2018, the smart home manufacturer has become a benchmark in the global market. The company has expanded the reach of its products to over 85 countries and regions and annual sales volume have exceeded 1.5 million.

Luo Huiping introduces the popular M18 ergonomic chair which was greatly improved based on users’ feedbacks.

The huge market demand for ergonomic chairs underpins SIHOO’s decision to invest 13-16% of annual revenue in research and development (R&D), and the company’s 100+ member R&D team use immediate feedback to upgrade products. 

Luo, optimistic about the company’s future expansion, said the company has officially named its overseas marketing department SIHOO International, demonstrating the company's determination to go global.