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Four Points by Sheraton upgrades Best Brews project

Writer:   | Editor: Stephanie Yang  | From: 

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Four Points by Sheraton upgrades Best Brews project

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Four Points by Sheraton, part of Marriott International, has announced an update to its Best Brews project at the International Beer Festival, with the launching of its partnership with Kaiba to offer guests a new beer option.

Four Points by Sheraton, part of Marriott International, has announced an update to its Best Brews project at the International Beer Festival, with the launching of its partnership with Kaiba to offer guests a new beer option.

By working with the world famous brewer, AB InBev, Four Points by Sheraton firstly introduced its craft beer brand Kaiba to China, elevating the travel experience of guests with cool beer in the summer.

Best Brews is a special beer program launched by Four Points by Sheraton to provide a worldwide selection of craft beers catering to local tastes. The International Beer Festival has been held for over 10 years every first Friday of August.

The announcement by Kaiba is a fresh highlight to Four Points by Sheraton’s expansive Best Brews program.

“Whenever on the road, or drinking with friends, beer is indispensable during joyful moments,” said Mike Fulkerson, vice president of Asia-Pacific Brand & Marketing of Marriott International. “Four Points by Sheraton has always been dedicated to providing guests with simple comfort, catering to their concrete needs. The Best Brews program is one of our endeavors to enrich travelers’ stays in our hotels, and it is offered by all Four Points by Sheraton China nationwide.”

Kaiba is a new brand that was launched by AB InBev in May. With creative and pure craftmenship and rich flavors, the new beer line offers young people a new option to fit their style.

Now through Sept. 31, Four Points by Sheraton will launch a “Bed & Brews” promotion, which enables guests to enjoy a Bed & Brew special package at all Four Points by Sheraton hotels in China. (Yang Mei)

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