Catch Phrase | 高定 (gāodìng)

Writer: Li Dan  |  Editor: Zhang Chanwen  |  From: Shenzhen Daily  |  Updated: 2022-07-01


Short for “高级定制” (pinyin: gāojí dìngzhì), this term originally used in the discussion of fashion can be translated as “haute couture,” referring to the houses or designers that create exclusive and often trend-setting fashion clothes and accessories for women. Haute couture garments, often tailor made and handmade, represent high-quality work and are very expensive. The concept is now borrowed by other industries in China to promote their high-end products. For example, cabinetry manufacturers such as OPPEIN have marketed their high-end customized products borrowing from the concept of “haute couture” in fashion.


A: 你参观过小李的新家吗?

Nǐ cānguān guò xiǎolǐ de xīnjiā ma?

Have you visited Xiao Li’s new home?

B: 上周去了,太豪华了,全屋家具都是高定。

Shàngzhōu qù le,tài háohuá le,quánwū jiājù dōushì gāodìng。

Yes, I called at his home last week. It’s luxurious, with all the furniture customized using top-quality materials.