CHINA (Shenzhen) International Brand Underwear Fair, a parallel event of China International Intimate Apparel Culture Week, kicked off at Shenzhen Convention and Exhibition Center.

More than 900 lingerie producers from home and abroad joined the three-day fair, which covers an area of 73,000 square meters. The fair’s first edition in 2005 was only 5,000 square meters.

To provide an international, professional and entertaining lingerie gala, this year’s fair also invited world-famous fashion show directors Hamish Hamilton and Rene Celestin, talent scout Noah Shelley and Victoria’s Secret supermodel Cindy Bruna as guest judges of the underwear supermodel competition to be held Saturday.